Footlocker - For the Love

Approached by Footlocker, I was asked to design the official campaign artwork and work with VTProDesign to project my designs on the basketball court and create a visual language that was interactive. This visual language allowed users to input things using their keyboard which would then be projected to the basketball court in real time. This was a 3Day Event streamed on Twitter and Twitch with 1Million + views on opening night. I was tasked with creating the artwork for each day and worked with an animator to bring my designs to life.