The Store of Modern Childhood

These images by Sebastian Nevols contain a number of products that were created for a fictional school uniform store created by The Children’s Society to raise awareness of knife crime. The items were not for sale but instead represent the challenges that children and young people face today.

The hard-hitting images are based on findings from The Children’s Society’s Good Childhood Report, which shows that unhappiness in young people remains a significant issue. Through this campaign, the charity aimed to shine an uncompromising light on the harsh reality of being a youth in Britain today and encourage change.